6 P’s Of Marketing Examples

6 P's Of Marketing Examples. Digital marketing is the marketing of goods and services via digital technologies The Internet for example is a type of digital technology However it is not the only one Digital marketing also includes marketing services and products using display.

In this article we look at 1) product 2) product classification 3) the product in Four P’s (marketing mix) 4) product decisions 5) hallmarks of successful products 6) product development and 7) Starbucks – a strong product example PRODUCT What is a Product? A product is an item that satisfies a need or a desire This can be a physical item a service or a.

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Extensions of the four P’s are often included in cases such as services marketing where unique characteristics (ie intangibility perishability heterogeneity and the inseparability of production and consumption) warrant additional consideration factors Other extensions have been found necessary for retail marketing industrial marketing and internet marketing include “people”.

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The service marketing mix is also different from marketing mix of tangible products It isn’t limited to the 4 ps A service requires people to perform the tasks which becomes the 5th P Physical evidence is the 6th P and the process of the service is the 7th P.

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As you probably know the 4 P’s in marketing are product price place and promotion All of these P’s are essential for instore marketing When it comes to the first P you can select the way your product looks from the label name design to the casing or bottling it has.